Performlytics can help your business create and collect the data it needs to analyze and derive actionable insights from.

Once the right metrics to be collected, measured and analyzed have been determined through our data strategy, next step would be to implement the tags on the website. Incorrect tagging, or placing too many tags on your website can cause your website to slow down and interfere with the data collection; which in turn, can affect the validity of the data that is being collected.

We strive to do it once, and do it right.

We at Performlytics have seen it all. The most complex of solutions to the most simplest maintaining the final result – an error free, clean tagging implementation which leaves the website flawlessly collecting the data your business requires to grow.

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TAGGING AND IMPLEMENTATION OVERVIEW

Pixel Implementation

Acquire data for website visitors to run targeted online marketing campaigns coupled with tracking website user behavior and website conversions.

Custom Event Tracking

Track user interactions on website elements such as menus, buttons, downloads, videos or external links leading to identifying engaging content.

Cross Domain Tracking

Stitch the user journey and attribute data correctly while they navigate across from one domain to the other in case a business has multiple domains.

Standard eCommerce Tracking

Track total revenue, total quantity, products purchased and ecommerce conversion rates to get an overall glimpse of how your business is doing.

Enhanced eCommerce Tracking

Get insights into how the user is behaving through the entire shopping process right from the click of the product to the final checkout process.

A/B Testing

Implement multiple user journey’s and map them directly to the final output to see which user journey is creating more impact from a revenue standpoint.

WHY TAG MY SITE?

Website Interactions

Tagging your site will allow you to understand how your online visitors are engaging with your website.

More Tracking, More Data

The more you track on your website, the more data you’ll have to extract actionable insights from.

We Do It Right

Our expertise is in implementing tracking the efficient way and not with 100+ tags on sites which can slow your site down.


Solutions for Businesses

  • You’ve invested in a website and are looking to setup tracking on your website
  • You currently have basic website tracking in place and would want to setup additional advanced tracking
  • You’re looking to revamp your website and have the fear that you will loose all data that you have setup previously


Solutions for Startups

  • You’ve just setup an online business and don’t know what do you do from a website tracking perspective and how do you set it up
  • You’re an ecommerce shop and want to setup advanced ecommerce tracking
  • You’re a new B2B business and want to setup lead tracking on your website


Solutions for Agencies

  • You wish to setup tracking literally all elements on your clients website
  • You want to have enhanced ecommerce tracking setup on your clients ecommerce shop
  • You want to help your client capture leads data
  • You want to make sure that your client is able to track digital marketing performance data